Praxis Narrativa

_ Writing school, creative hub and content production company.

There were countless possibilities for this branding concept and we have proposed a concise, minimalistic visual approach.

In a text, the semicolon indicates a pause longer than the comma and shorter than a point.

Graphically, it is an iconic and simple sign which has been largely used in digital language to represent a wink. For this logo we used this nice orthographic symbol to give it a witty touch.